Economic Insights

See Auto Industry Impacts at the National, State, and Congressional District levels.

Every State is an Auto State

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Congressional District 8

Autos Drive Wisconsin Forward

Industry Impact

13.1K
13.1 Thousand total auto jobs in Wisconsin
2.80%
2.80% depend on the auto industry for jobs
$655.1M
Total Labor Income Annually
$1B
Total Car Sales in 2018
30K
Total New Cars Sold in 2018
Multi-industry contribution analysis of the economic impact of automotive manufacturing, selling, repairing, renting, and additional maintenance modeled using IMPLAN economic analysis data software, 2018 data year; compiled by Auto Alliance with data provided by IHS Markit, sales figures represent new vehicle registrations between January 1, 2018 - December 31, 2018.

Tax Revenue

$89.5M
total state tax revenue
$1.4M
corporate profits tax
$14M
state income taxes

Registrations

722.4K
Registered

By Body Style

  • Cars 275,925 (38.2%)
  • CUVs 148,087 (20.5%)
  • SUVs 77,133 (10.68%)
  • Pickups 162,903 (22.55%)
  • Vans/Minivans 58,350 (8.08%)

By Powertrain

  • Gas 690,841 (95.63%)
  • Diesel 22,744 (3.15%)
  • Hybrid 8,109 (1.12%)
  • Electric 229 (0.03%)
  • Plug-In Hybrid 473 (0.07%)
The Wisconsin congressional district 8 average age of vehicles is 11.68 years.

Figures compiled by Alliance for Automotive Innovation with data provided by IHS Markit as of December 31, 2018.

New Purchases

30K
Vehicles Sold

By Body Style

  • Cars 5,549 (18.47%)
  • CUVs 12,528 (41.7%)
  • SUVs 2,451 (8.16%)
  • Pickups 7,652 (25.47%)
  • Vans/Minivans 1,863 (6.2%)

By Powertrain

  • Gas 28,467 (94.76%)
  • Diesel 942 (3.13%)
  • Hybrid 473 (1.57%)
  • Electric 89 (0.3%)
  • Plug-In Hybrid 73 (0.24%)

Auto-related Activity at Ports

Economic Activity From Past Decade

  • 19K 19 Thousand Total Imports
  • 163.5K 163.5 Thousand Total Imports

Economic Activity from 2018

  • 19K 19 Thousand Total Imports
  • 28K 28 Thousand Total Imports

Compiled by the Alliance for Automotive Innovation with data provided by USA Trade Online, figures represent port activity over the past decade and between January 1, 2018 - December 31, 2018.

Fueling

  • Gasoline Stations 461
  • Electric Charging Stations 52
  • Compressed Natural Gas Stations 7
  • Liquefied Petroleum Gas Stations 9

Compiled by Alliance for Automotive Innovation with data provided by U.S. Department of Energy's Alternative Fuels Data Center, figures represent fueling stations as of April 9, 2019.

Consumers
$33.5K
Average MSRP Per New Car
$61.2K
Median Household Income
$5.1K
Median Monthly Household Income
$509.85
Median Monthly New Car Payment
10.00%
Car Payment As Percent Of Monthly Income

Commuting to Work

  • Drive Alone to Work (83%)
  • Carpool to Work (6%)
  • Take Public Transportation (0%)
  • Other (8%)

Figures compiled by Alliance for Automotive Innovation with data provided by IHS Markit, U.S. Census Bureau’s American Community Survey 2017 and Federal Reserve Bank of St. Louis. Median Monthly New Car Payment computed for a 60-month loan based on MSRP with 20% down and an APR of 5.36%.