How Automakers are Driving Innovation
The automotive industry is driving innovation and global technological advancement. As a result, today’s automobile represents the most sophisticated technology owned by most consumers. From the early stages of planning, automakers design new vehicles with a range of diverse technologies that meet customer needs for comfort, convenience, and safety while improving performance and energy efficiency. Virtually every aspect of the modern automobile is now high-tech, using state-of-the-art materials and processes that rely on highly skilled workers.