Wisconsin's Congressional District 5 Facts

Autos Drive Wisconsin Forward

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Economic Insights

See Auto Industry Impacts at the National, State, and Congressional District levels.

Industry Impact

13.9K
13.9 Thousand total auto jobs in Wisconsin
2.52%
2.52% depend on the auto industry for jobs
$973.02M
Total Labor Income Annually
37K
Total New Cars Sold in 2024
Industry Impact and Tax Revenue: Multi-industry contribution analysis of the economic impact of automotive manufacturing, selling, repairing, renting, and additional maintenance modeled using IMPLAN economic analysis data software, 2023 data year; compiled by Alliance for Automotive Innovation with data provided by S&P Global Mobility, sales figures represent new vehicle registrations between January 1, 2024 - December 31, 2024. New vehicle sales revenue derived from NADA Data.

Tax Revenue

$135.5M
in state tax revenue
$9.3M
corporate profits tax
$57.68M
federal income taxes

Registrations

713.4K
Registered

By Body Style

  • Cars 208,462 (29.20%)
  • UVs 315,564 (44.20%)
  • Pickups 127,006 (17.80%)
  • Vans/Minivans 51,918 (7.30%)

By Powertrain

  • ICE / Hybrid 706,387 (99.00%)
  • Electric 4,952 (0.70%)
  • Plug-In Hybrid 2,058 (0.30%)
The Wisconsin congressional district 5 average age of vehicles is 11.2 years; The national average is 12.2.
Registration figures compiled by Alliance for Automotive Innovation with data provided by S&P Global Mobility as of December 31, 2024; new purchase figures compiled by Alliance for Automotive Innovation with data provided by S&P Global Mobility representing new vehicle registrations between January 1, 2024 - December 31, 2024.

New Purchases

37K
Vehicles Sold

By Body Style

  • Cars 4,390 (11.90%)
  • UVs 23,537 (63.60%)
  • Pickups 6,816 (18.40%)
  • Vans/Minivans 2,256 (6.10%)

By Powertrain

  • ICE / Hybrid 35,169 (95.00%)
  • Electric 1,407 (3.80%)
  • Plug-In Hybrid 426 (1.20%)

Fueling

  • Gasoline Stations 310
  • EV Level 2 Charging Ports 89
  • EV Level 2 Charging Stations 40
  • EV DC Fast Charging Ports 51
  • EV DC Fast Charging Stations 16
Compiled by Alliance for Automotive Innovation with data provided by U.S. Department of Energy’s Alternative Fuels Data Center, figures represent fueling data as of January 1, 2025.
Consumers
$91.7K
Median Household Income
74.30%
Owner Occupied Housing
25.70%
Rental Occupied Housing
95.40%
Owner Occupied Single Family Homes

Commuting to Work

  • Drive Alone to Work (78.00%)
  • Carpool to Work (5.60%)
  • Work From Home (14.15%)
  • Other (1.90%)

Housing Type

  • Single Family Home (67.70%)
  • 1-Unit (5.70%)
  • 2-4 Units (6.60%)
  • 5-9 Units (6.10%)
  • 10-19 Units (4.30%)
  • 20+ Units (8.30%)
  • Mobile / RV / Boat (1.30%)
Figures compiled by Alliance for Automotive Innovation with data provided U.S. Census Bureau’s American Community Survey 2023.

Automaker’s Facilities

General Motors Location Employees
GM Financial -- Milwaukee Branch Office Brookfield, WI