Economic Insights

See Auto Industry Impacts at the National, State, and Congressional District levels.
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Congressional District 4

Autos Drive Wisconsin Forward

Industry Impact

8.6K
8.6 Thousand total auto jobs in Wisconsin
2.00%
2.00% depend on the auto industry for jobs
$535.73M
Total Labor Income Annually
17.2K
Total New Cars Sold in 2022
Multi-industry contribution analysis of the economic impact of automotive manufacturing, selling, repairing, renting, and additional maintenance modeled using IMPLAN economic analysis data software, 2021 data year; compiled by Alliance for Automotive Innovation with data provided by S&P Global Mobility, sales figures represent new vehicle registrations between January 1, 2022 - December 31, 2022.

Tax Revenue

$64.49M
total state tax revenue
$1.41M
corporate profits tax
$6.99M
federal income taxes

Registrations

479.1K
Registered

By Body Style

  • Cars 198,074 (41.34%)
  • UVs 197,000 (41.12%)
  • Pickups 43,915 (9.17%)
  • Vans/Minivans 36,165 (7.55%)

By Powertrain

  • ICE / Hybrid 476,774 (99.51%)
  • Electric 1,473 (0.31%)
  • Plug-In Hybrid 876 (0.18%)
  • Fuel Cell 1 (0%)
The Wisconsin congressional district 4 average age of vehicles is 11.7 years; The national average is 12.2.
Figures compiled by Powerbase Associates with data provided by S&P Global Mobility as of December 31, 2022.

New Purchases

17.2K
Vehicles Sold

By Body Style

  • Cars 3,675 (21.36%)
  • UVs 10,968 (63.75%)
  • Pickups 1,709 (9.94%)
  • Vans/Minivans 852 (4.95%)

By Powertrain

  • ICE / Hybrid 16,561 (96.26%)
  • Electric 487 (2.83%)
  • Plug-In Hybrid 156 (0.91%)
  • Fuel Cell 0 (0%)

Auto-related Activity at Ports

Economic Activity From Past Decade

  • 2.13M 2.13 Million Total Exports
  • 337.33M 337.33 Million Total Imports

Economic Activity from 2022

  • 90.8K 90.8 Thousand Total Exports
  • 17.74M 17.74 Million Total Imports
Compiled by Powerbase Associates with data provided by USA Trade Online, figures represent port activity over the past decade and between January 1, 2022 - December 31, 2022.

Fueling

  • Gasoline Stations 343
  • EV Level 2 Charging Ports 105
  • EV Level 2 Charging Stations 52
  • EV DC Fast Charging Ports 14
  • EV DC Fast Charging Stations 5
Compiled by Alliance for Automotive Innovation with data provided by U.S. Department of Energy's Alternative Fuels Data Center, figures represent fueling data as of January 1, 2023.
Consumers
$51.9K
Median Household Income
46.20%
Owner Occupied Housing
53.80%
Rental Occupied Housing
80.80%
Owner Occupied Single Family Homes

Commuting to Work

  • Drive Alone to Work (66.30%)
  • Carpool to Work (7.30%)
  • Take Public Transportation (3.50%)
  • Work From Home (17.90%)
  • Other (4.90%)

Housing Type

  • Single Family Home (42.40%)
  • 1-Unit (4.30%)
  • 2-4 Units (26.60%)
  • 5-9 Units (6.10%)
  • 10-19 Units (4%)
  • 20+ Units (16.20%)
  • Mobile / RV / Boat (0.40%)
Figures compiled by Alliance for Automotive Innovation with data provided U.S. Census Bureau's American Community Survey 2021.